Senior Creative - Mobility

Department: Creative

About Buttermilk

Buttermilk is a creative agency shaping the future of the creator economy. We deliver work that’s as culturally sharp as it is commercially impactful, partnering with the world’s most recognisable brands to drive real results and real connection.

We celebrate individuality, move with intent, and support ambitious growth without compromising wellbeing.

Our Values

• Celebrate what makes us weird, with care for others

• Build on intent, not impulse

• Fail fast, learn faster

• Be supported by systems, not limited by them

• Be ambitious, pursue it healthily

Role Overview

We’re looking for an experienced Senior Creative to lead and shape creative thinking across the Uber US account and broader business opportunities. From FYP to emerging digital spaces, you turn high screen time into strategic creative opportunities rooted in culture, community, and the creator economy.

You don’t just spot trends - you understand why they matter and where they’re heading. You operate beyond reactive ideas and actively shape creative direction, identifying movements before they become mainstream and translating cultural insight into commercially impactful concepts.

Across the account, you will play a leading role in defining and delivering Buttermilk’s creative output across pitches, proposals, and client campaigns spanning influencer, social, content, experiential, and integrated work.

You’ll be expected to lead projects end-to-end, influence stakeholders, raise the quality of creative thinking across the team, and contribute meaningfully to the evolution of Buttermilk’s creative offering.

Key Responsibilities

• Champion Buttermilk’s creative philosophy and act as a senior creative voice across client work, pitches, and internal initiatives.

• Lead strategic and creative development from initial brief through execution, ensuring work is culturally relevant, insight-led, and commercially effective.

• Shape and elevate creative thinking across projects, identifying opportunities to push ideas further and improve quality across output.

• Lead and present creative work confidently to clients and internal stakeholders, building trust and bringing clarity to complex thinking.

• Build strong relationships with clients, acting as a senior creative partner and confidently navigating feedback and evolving priorities.

• Own creative workflows and delivery across multiple projects, balancing ambition with pace and ensuring high quality execution.

• Collaborate cross-functionally with Strategy, Client Services, Creator Services, Design, and Production teams to ensure integrated and cohesive output.

• Mentor and support junior and mid-weight creatives through clear direction, coaching, and constructive feedback.

• Play a meaningful role in new business, helping shape pitch narratives, concepts, and creative approaches that strengthen Buttermilk’s market position.

• Identify emerging cultural trends, platforms, creator behaviours, and opportunities that influence both client work and broader agency thinking.

• Contribute to the ongoing evolution of creative processes, standards, and best practices across the team.

Core Competencies

Creative Leadership

Acts as a senior creative voice across projects and teams. Elevates thinking, drives high standards, and creates an environment where ambitious ideas can thrive. Balances strategic direction with hands-on contribution and supports others in producing their best work.

Strategic Creative Thinking

Applies cultural insight, audience understanding, and business context to create work that is both creatively ambitious and commercially effective. Connects ideas back to clear objectives and understands the broader impact of creative decisions.

Project Leadership

Owns projects from brief through delivery, managing multiple workstreams while maintaining quality and momentum. Anticipates challenges, aligns stakeholders, and ensures work progresses efficiently without compromising creative ambition.

Client Presentation Skills (Pitches and Proposals)

Communicates creative thinking with confidence and authority across pitches, proposals, and client conversations. Able to build compelling narratives, navigate feedback in real time, and inspire confidence through strong storytelling and presence.

Client & Team Communication

Builds trusted relationships across teams and with clients through thoughtful, proactive communication. Aligns stakeholders around a shared vision and creates collaborative working environments that improve outcomes.

Commercial Awareness & Business Impact

Demonstrates strong understanding of client objectives and broader business priorities. Identifies opportunities for creative work to drive measurable impact and contributes strategically to business growth and agency positioning.

Success Metrics

• Leads and delivers consistently high-quality creative output recognised internally and through positive client feedback.

• Demonstrates strong presentation and storytelling skills, confidently leading client conversations and creative discussions.

• Builds trusted client relationships and becomes a valued strategic creative partner.

• Drives work that balances cultural relevance, strategic thinking, and measurable business impact.

• Successfully mentors and develops junior team members, raising capability and standards across the team.

• Contributes meaningfully to new business wins and pitch performance.

• Improves team output through collaboration, leadership, and proactive problem solving.

Required Experience & Skills

• 6-8+ years experience within a creative, social, influencer, or integrated agency environment, with a genuine passion for creator marketing and culture.

• Strong portfolio demonstrating strategic thinking, original concepts, and work that has delivered meaningful outcomes.

• Deep understanding of creators, internet culture, digital platforms, and emerging trends, with the ability to identify opportunities before they become mainstream.

• Proven ability to lead creative development across multiple workstreams and stakeholder groups.

• Confident presenter and storyteller with experience leading pitches and presenting to senior clients.

• Demonstrated experience mentoring or managing creatives and supporting development across teams.

• Strong commercial understanding and ability to balance creative ambition with client and business objectives.

• Self-starter mentality with strong creative instincts and a proactive approach to generating ideas and opportunities.

• Highly organised with strong project leadership capabilities and the ability to operate effectively in fast paced environments.

• Excellent communication and collaboration skills, with strong attention to detail and a solutions-oriented mindset.

What We Offer

• Private Medical Insurance

• Juno Wellbeing Credits

• Hybrid Working (London)

• £200 Home Office Setup Budget

• Night Key Membership

• Birthday Leave

• Learning & Development Budget

• Friday 2PM Finish